Want to know the secret to freelance success?

Oct 25, 2021

The number of freelancers is on the rise. Maybe you’re one of the ‘newbies’? Or do you know someone who is?

There are many great things about being freelance.

But one of the tricky things about it – especially if you’ve previously worked within an organisation – is this…

You have to make every single decision yourself!

You have to decide each move you make during your working day,

While being your own HR, PR, and IT department.

You’re the gofer, gaffer, director, and star of your show.

You have to get yourself up off the floor when you’ve been knocked down,

And pat your own back when you’ve done a good job.

To do all that, you need a lot of arms – and hats!

But that’s not all

You’ve also got to keep a clear vision of your bigger picture.

You have to make sure that today’s busyness is serving your vision of tomorrow.

You have to be your own leader.

It’s tough to have the necessary perspective to do this effectively all by yourself.

So who can help?

Many people in leadership positions have realised that the best solution is to have a personal coach.

They know that a good coach will be objective, honest, and supportive, get to know them and their work inside out, listen well and ask powerful questions, and keep them motivated and focused.

Ideally, this is what every freelancer needs.

But there’s one problem. Most freelancers can’t afford to have a coach.

So what can you do when you recognise how much value to your business that kind of support would bring?

Fortunately, there is a solution.

Get a business buddy.

A business buddy is another freelancer. You meet regularly. You split your time together equally, taking turns to discuss your business.

A like-minded business buddy gives you a vital, valuable sounding board. They ask the questions others might avoid, make objective observations and bold suggestions, remind you of your vision, and hold you to your commitments.

Here are some tips for having a successful business buddy relationship:

Okay, so getting a personal coach is ideal.

But if that’s not an option, or you’re not quite ready for it, then getting a business buddy is an excellent next best thing.

I predict that this arrangement will become more and more commonplace. Because when you’re on that exciting but often lonely freelance path, having a business buddy can be the very thing to keep you heading in the right direction.

It’s the simple secret to freelance success.